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Is there a way to remove or delete a Google review?
It’s a frequently asked question by customers and readers alike because they are frustrated. After all, a negative review on Google can blemish your online reputation, especially if the review stands out in a search result for your business on Google.
Why Delete a Google Review?
Understandably, a negative review on Google can drive your business’ potential customers away. It makes sense for you to want to remove a Google review if it is negatively impacting your reputation.
After all, traffic-wise, Google is the most popular website in the world. It’s also dominating the online review market, according to our online reviews survey.
- Google has become the No. 1 site for online reviews (followed by social media platform Facebook). This reinforces an industry trend where sites that focus primarily on reviews (like Yelp and TripAdvisor) are seeing less growth than sites where consumers are likely to already have user accounts (and therefore experience less friction in leaving reviews of businesses).
- Also: 63.6 percent of consumers say they are likely to check online reviews on Google before visiting a business — more than any other review site.
- Furthermore, 21 percent agree that Google reviews are one of the most important factors in their search for a local business, ranking them as more influential than price estimates, proximity, and even search engine results pages (SERPs).
How to Delete a Google Review (that You Posted)
Anyone with a Google account can write reviews for places they’ve visited. These reviews appear on Google Maps, as well as on a business’ Google listing.
As a user, you won’t be able to add an anonymous review on Google. All reviews are public, so anyone can see what you write. If you change your mind about a place you reviewed, you’ll be able to edit or delete the review while signed into your Google account.
Step-by-step instructions for deleting a Google review that you posted:
- On your computer, open Google Maps.
- In the top left, click Menu. Then click “Your contributions” and choose “Reviews.”
- Next to the review you want to edit or delete, click More. Choose an option and follow the instructions.
How to Delete Google Reviews Posted by Others
What if you’re managing a business on Google and you want to remove a Google review that’s particularly negative? (No Google My Business account yet? Read our guide on how to claim your business on Google.)
Let’s get this out of the way: you won’t find a “Delete” button under every review that you want to remove. It isn’t that simple.
Most of the time, businesses that succeed in having online reviews deleted or edited on Google are able to do so after a very particular, not-so-straightforward process.
Let us help guide you through that process. Here are the most effective ways to delete a Google review:
Win over the customer — then ask them to edit their review
As we always tell our customers here at ReviewTrackers, addressing customer feedback head-on is the best way to strengthen and protect your online reputation.
Respond to the review
If you respond to the review, you have a better chance of keeping the customer as opposed to if you never responded to the review.
Address specific issues raised by the reviewer and let them know that you’re committed to providing solutions. And don’t forget to thank the customer for taking the time to share their thoughts. After all, their feedback is extremely valuable to your business, pointing you in the right direction and helping you improve the kind of customer experience you deliver.
In the eyes of other potential customers, a public response to a negative review can also provide reassurance that your business cares, listens to the voice of the customer, and deals with problems.
Reach out and ask if they still feel the same way
If you think you’re able to satisfactorily resolve your customer’s issues, go ahead and ask them if they still negatively about your business. Make follow-up calls. Send an email. Invite them to return to your business location.
Have you won them over? If so, congratulations! They have the potential to become one of your most powerful business promoters.
Request them to edit or delete their Google review
As mentioned earlier, anyone with a Google account can edit or delete a review they have written. But your customers might not know how exactly they can do this.
- Customer opens Google Maps on their computer or device.
- In the top left, click Menu (3 horizontal lines).
- Look for Your contributions, click, and then choose Reviews.
- Next to their review of your business, click More (3 dots).
- Choose an option (edit or delete) and follow the instructions.
Fake review? Respond anyway — then ask Google for help
Sadly, it’s not uncommon for a business to receive a fake Google review.
It could be from a spammer or a direct competitor. It could even be from a disgruntled former employee hoping to cause irreparable damage on your employer brand.
To combat this, try to determine the authenticity of the reviews you get on Google, even if the nature of your business may not lend itself to easily identifying all your past customers.
While Google has spam detection measures in place to remove fake and spammy reviews, you can also take steps to delete a Google review if you think it isn’t authentic, relevant, and useful.
Flag the review
If you’re sure that its contents violate review policies, make attempts to delete the Google review by flagging it. Here’s how:
- Sign into Google My Business.
- Choose your business location and click Reviews from the menu.
- Find the review you’d like to flag, click the 3-dot menu, then click Flag as inappropriate.
It sounds incredibly frustrating, not to mention futile, to have to respond to a fake review on Google. Your response won’t solve an actual problem, if indeed the review is fake. But here’s the thing: responding to fake reviews shows other potential customers how you handle criticism (valid or not).
Remember: how your business responds to negative customer feedback can have a greater impact on your reputation than what’s being said by the customer in the first place.
Here’s an example, courtesy of Whitespark, of how you can respond to a fake Google review:
Hi, (Reviewer’s Name), We take these matters very seriously. Unfortunately, we have no record or recollection of any customer experience fitting this account, nor can we verify anything about your identity from your name in our records. If you were a client of ours , we would like to investigate this issue further, please contact (Team Member’s Name) immediately at (Email Address) so that we can resolve this issue immediately.
Find ways to speed up the process
Apart from flagging the review using your Google My Business dashboard, you can also expedite the process of deleting a Google review by requesting callback, requesting chat, or emailing support. Here’s how:
- On Google My Business, click Menu, scroll down and look for Support.
- A popup will appear, look for Contact Us, and click Need More Help.
- Choose Customer Reviews and Photos > Manage Customer Reviews.
- Choose from any of the three contact options: request callback, request chat, or email support.
Amplify the positive — request for more reviews
A great offense can be your best defense. Develop a strategy around generating more reviews. Hopefully, this helps you amplify positive feedback about your company, while also drowning out the negative.
While some review sites like Yelp frown upon business owners asking customers for feedback, other sites — including Google — allow you to reach out to customers for reviews.
Download the printable review handout generator
Fill out the form on this review handout generator page to generate the printable handout in PDF form.
After you enter your business information, the handout will be emailed to you, and it will come with easy instructions for your customers on how to leave reviews of your business on Google.
Use the Ask Tool from ReviewTrackers
The Ask Tool is a software feature that includes an intelligent workflow set to help you generate new reviews through email campaigns, SMS, on-site kiosks, and customizable landing pages.
Looking to optimize results that you need? Automate the follow-up with scheduled reminders and drip campaigns. Don’t worry: over-solicitation prevention technology helps you keep your email list clean.
Delete a Google Review and Build a 5-Star Reputation
Knowing what to do when you receive a negative review on Google can help you protect your online business reputation. Sure, there’s no simple or straightforward way to remove a review that could potentially damage your reputation. But following the tips and tricks above can prepare you for situations where you can benefit from having a review on Google deleted or edited.