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Google+ Local: Google Announces New Review and Recommendation Service

Search engine giant Google has given its (rather confusing) social networking service Google+ a nice new refresh. Among other things, users will notice a sweet new tab that aggregates local reviews they have posted on Google+ Local business pages.

(Check out: “Introducing Google Business Photos: What the New Feature Means to Your Business”)

“We spend lots of time listening to your feedback, and today we’re launching some profile and page updates that you’ve been asking for,” wrote Google’s Sara McKinley, addressing Google+ users. “(This includes) a new tab for your Local reviews. In addition to your photos, +1’s and YouTube videos, there’s now a place for all your Local reviews. Highlight your favorite restaurants, or hide the tab completely via settings – it’s completely up to you.”

The new Reviews tab now allows users to showcase their favorite restaurants, cafes, hotels, and other local businesses. But just in case one wants to keep his or her love of Stuffed Cakes or Caffe dell’Amore under wraps, Google ensured that there are privacy controls in place, and that users can keep their online reviews private.

(Check out: “Google+ Local Combats Fake Reviews and Shares Tips for Generating Raves”)

online review monitoring

The new Google+ update also includes a redesigned (and much cleaner) About tab, which now allows for simplified profile editing. The tab consists of color-coded cards, each of which displays a specific type of content – for example, Story, Places, and Links. But it’s not just individual users who can go for a this visual upgrade: business owners with their own Google My Business pages can take advantage of the social network’s new format to optimize their profiles, too.

Also part of the Google+ refresh is the ability to add much bigger cover photos – as big as 2120 x 1192 pixels. “This way, more images can be used as cover photos, and there’s more room for your selection to shine,” said McKinley.

To learn more about optimizing your Google reviews, be sure to check out our posts on Google Local Guides and what to do if your Google reviews disappear.

Kevin Kent

Kevin is the Director of Finance and Operations at ReviewTrackers. Every day he finds creative ways to solve business owners' problems and identifies key issues to help them achieve top results.