facebook business ads manager

Even with high-quality content like posts, photos, and videos, you might still need to use ads to bring more people to a business’ Facebook Page. Ads might seem overly intrusive, but there are many ways to camouflage a promoted Page or content throughout the Facebook user experience. By creating compelling and tailored ads, you can…

how to create a facebook business page video

Photos are great for your Facebook business page, but so is creating and uploading video content. In fact, it’s one of the most popular things to do on the website. Facebook users accumulate about 100 million hours of watch time every day. Videos can add more visual appeal to a Page, and it can effectively…

how to upload photos to facebook business page

Part of attracting customers to a brand new Facebook business Page involves uploading photos, which makes the phrase “a picture is worth a thousand words” ring true, especially when it comes to social media. Images are a crucial part of a business’ marketing strategy on Facebook. You can use it to show off various parts…

google my business restaurant menu

One of the ways you can optimize an online business listing is by adding a Google My Business (GMB) restaurant menu. By adding a menu, businesses give customers more information about their offerings, which is even more important in the digital age. Statistics from the 2016 National Restaurant Association Restaurant Industry Forecast report revealed that…

add video to google my business

Owners and managers can add video to Google My Business (GMB) to help their listing stand out in search results. Google’s research showed that 50 percent of users will look at videos related to a product or service before they even visit the store. An even more shocking stat reveals that simply adding video can…

google third party review rules

Many websites feature embedded third party reviews from sites like Yelp, Google, and Facebook, and they’re placed on specific pages such as a business’s location page. But according to Google’s senior webmaster trends analyst, those reviews don’t help increase the rank of the page. However, it might still provide some benefits in other ways. Google’s…

For many companies, word-of-mouth marketing is all about using natural conversations to show off new products or services. Data from Hubspot shows that consumers talk about brands 90 times a week and 90 percent of customers will also trust brand recommendations from friends. This is even more effective with millennials, who rank word of mouth…

glassdoor business

There’s never been a more important time to claim your Glassdoor business page and manage your company’s employer brand. There are two reasons why this is the case. First, there’s an historic labor shortage – meaning there’s never been a more competitive time to hire the right talent. Secondly, job applicants are starting to conduct…