yelp consumer infographic

The relationship between Yelp and consumer behavior is obvious, and there are plenty of research infographics to back up the claim. These infographics show how Yelp influences everything from local purchases to holiday shopping. If your business isn’t on Yelp yet, then these visuals should convince you to create a listing. When you’re ready, check…

Facts and Figures About Yelp Yelp is one of today’s most popular online review sites, with the unique power to influence purchase decisions and consumer behavior. Founded in 2004, it has also become one of the top digital platforms for businesses looking to improve their online reputation, enhance their search engine visibility, engage with potential…

For many companies, word-of-mouth marketing is all about using natural conversations to show off new products or services. Data from Hubspot shows that consumers talk about brands 90 times a week and 90 percent of customers will also trust brand recommendations from friends. This is even more effective with millennials, who rank word of mouth…

What Are Social Media Marketing Metrics? Social media marketing metrics are numerical scores, data points, or statistics that summarize and give insights into your business’ social media marketing performance. By tracking the right social media marketing metrics, you can improve the efficiency of your efforts on social media, as well as more effectively engage with…

What is Reputation Marketing Software? Reputation marketing software equips companies with the tools and technology needed to track, manage, and analyze online activity, enabling them to listen and respond to customer feedback as well as positively influence online brand reputation. Why Use Reputation Marketing Software? Online reviews, social media comments, and customer feedback posted online…

Contrary to popular belief, email marketing is far from dead. According to a survey by The Manifest, nearly 70 percent of businesses use email marketing as part of their overall digital marketing strategies and spend time and money on email marketing. Email marketing can reach customers in ways that social media or other online…

Businesses that rank highly in local search engine results are more likely to attract visitors, drive conversions, and increase sales. In fact, according to research: 92 percent of search users and consumers choose a business that appears on the first page of local search results. And approximately 53 percent visit a business within 48 hours…