A report from Crayon revealed 41 percent of those surveyed “strongly agree” on the major role competitive intelligence plays in their organization’s success. By identifying true competitors, building a strong local search presence, and creating world-class customer experiences, businesses have the opportunity to differentiate from rival brands and ultimately drive growth.
These strategies vary in scope and scale based on other factors such as demographics or even the location of your storefront. Furthermore, those with multiple locations will have to contend with the unique competitors associated with each store, which has an impact on Google local rankings and reinforces the need to build multiple and unique local strategies.
However, it doesn’t end there. You also need to monitor your own business’s growth based on reviews and average ratings in comparison to the competition to know if you have an effective strategy in place.
This is why we initially created the Competitors Report.
Building a Competitive Strategy with ReviewTrackers
Released in March, ReviewTrackers’ Competitors Report empowers businesses to keep a close eye on your competitors’ reviews, star ratings, and overall reputation, all of which provide the insights you need to stand out in local and regional markets.
Because we understand the importance of easily and efficiently monitoring your competition, we added a new dashboard to help your business grow and prosper.
Using Visual Insights to Track the Competition
Our latest update to the Competitors tool, the Competitive Landscape Chart, lets you visually track your average ratings and amount of reviews against your top competition.
This new chart provides valuable insights for businesses to effectively understand if the strategies put in place contribute to winning business from competitors. From a multi-location standpoint, it also enables teams to understand which locations need more attention.
Try the Competitors Landscape Chart Today
With the new Competitive Landscape Chart, we’re empowering you to track business growth and success relative to your top competition. Schedule your one-on-one consultation today to learn more about ReviewTrackers’ competitive tools and create effective strategies to win more business.