auto repair shop review management guide

Independent mechanics generate about $62 billion in annual revenue and serve two out of three vehicles in circulation. Car repair is a perfect example of an industry where reputation (and keeping a good name offline) matters more than anything else. A good name is of particular importance for independent car repair shops without the advantage…

If you are a healthcare provider or healthcare marketing professional, then you are most likely aware of the influence online reviews have on potential patients when it comes to selecting a practitioner or medical facility. After all, we exist in a highly competitive environment where patients have many choices and tools to help them identify, and…

The number of review sites available to customers who want to voice their opinion about a business or product just keeps growing by the minute. Business owners and marketers hoping to manage their online reviews and customer feedback can easily become overwhelmed, especially if they are unable to prioritize their time and resources. Online review management has therefore…

Converting potential and existing customers into loyal customers is one thing. Converting loyal customers into brand advocates is another. Organizations that achieve both are poised to become more successful. According to research firm Nielsen, 77 percent of consumers are more likely to purchase a product or service when it comes with an endorsement from a…

Small and large businesses alike are embracing the importance of managing online reviews and customer feedback as a key element of their customer experience and service strategy. After all, customers want and need to be acknowledged individually and personally, and this holds true regardless of whether they leave positive or negative feedback. Managing online reviews…