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Sshh… Keep Your Hotel Quiet to Minimize Bad Guest Reviews

Are you managing a hotel or offering similar sorts of accommodations for travelers? If so, you might want to make sure that there’s plenty of peace and quiet in your property. Or enough of it, at least, to prevent guests from writing bad online reviews of your business.

That’s because a new study on the impact of online reviews on hotels shows that noise is a foremost concern for guests. Featured in a story on UK-based travel news site Travolution, the study also showed that “modernity” and “location” are two of the most valued and sought-after qualities in hotels.

(Check out: “Digging Deep into Hotel Reviews: A List of the Raves and Rants of Today’s Travelers”)

The study reinforces a similar one conducted last year by reputation company TrustYou, which showed that travelers put great service, a well-situated location, a good, well-sized room, and cleanliness in their list of priorities when looking for hotels. On the other hand, loud, noisy rooms – as well as bad breakfasts, unfriendly service, and expensive rooms – consistently turned guests off.

The new findings (as reported by Travolution) were based on the aggregated hotel reviews of properties in London, where hotels receive a total of more than 375,000 reviews every year. That’s an average of 640 online reviews a year for each hotel property. The study takes into account reviews of close to 600 hotels in the UK capital city, generated over the last twelve months from over a hundred travel review aggregators, including TripAdvisor, Google+ Local, Hotels.com, and Travelocity. (Not sure where guests are talking about you? Be sure to check out our list of travel review sites to monitor.)

Meanwhile, if you’re still pulling your hair trying to look for ways to quiet down the loud louts, maybe you can try installing these noise detectors.

Crystal Shuller

Crystal is the Director of Customer Happiness for ReviewTrackers. She's known around the office for E-mails that make everyone smile, and she has a bag of tricks and tips to help businesses solve their problems and delight their customers.

Discussion

  1. Lee

    I can’t agree more. Who would like a noisy hotel room? I don’t want to listen to sounds that are coming from the rooms next to mine and certainly would not like to hear the noise coming from the streets. I want privacy and peace, when I am staying in a hotel. Of course, the room must be clear and the service must be friendly as well. Provide me that and I will certainly leave you a nice review. 🙂

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